Your company’s story is more than who you are and what you do; it’s a philosophical statement about the present and future of your firm and its investment philosophy.
In ancient Athens, philosophers gathered at the Lyceum, a small grove named after Apollo Lyceus, to discuss philosophy and share ideas. Today, technology offers a variety of communication options that span the globe, and we’re no longer limited to sharing ideas in one location.
Companies must distribute their ideas through newsletters, blogs, social media, broadcast communications, radio, podcasts, videos, op-eds, and more. Lyceus helps you develop a strategy for distributing your philosophy to the right audience through public relations, content distribution, brand development, and copy writing. We are former reporters, columnists, and asset management marketers who come to the table armed with the tools required to craft, navigate and amplify any financial brand’s message.
Lyceus Group specializes in public relations and digital marketing in the following areas:
Dedicated to bringing your philosophy to life…
President & Founder
Before launching Lyceus Group, Tucker worked on the communications desk and oversaw public relations and brand stewardship for Smead Capital Management. Previously, he worked at a wealth management firm and developed their digital marketing and communications strategy. Tucker also wrote a weekly column on the intersection of millennials and the economy for the Idaho Business Review. He holds an M.Ed. from Vanderbilt University and a B.A. from Hampshire College.
Rob has extensive experience working in all media platforms with an expertise in television and digital media. After building an ABC affiliate up from nothing in Bozeman, MT, Rob spent several years as a sports broadcaster in Tri-Cities, WA (KNDU-NBC) and Spokane, WA (KHQ-NBC). He attended Southern Illinois University Carbondale and graduated with a degree in mass communications, radio and television.
Rex Carlin comes to Lyceus Group after running his own public relations shop, Carlin Media Solutions, where he serviced clients in the real estate, mortgage, and startup spaces. Early in his career, Rex worked as a television news reporter in Missoula, MT (KTMF-ABC) and Tri-Cities, WA (KNDU-NBC). Prior to his television news career, Rex worked as a radio news reporter for KQQQ, the CBS Radio affiliate in Pullman, WA. Rex attended Washington State University in Pullman, WA, where he graduated with a B.A. from the Murrow College of Communication.
Digital Marketing Specialist
Josie comes to Lyceus Group with experience in various marketing landscapes – digital, traditional and televised. She has background in marketing management, where she simultaneously oversaw and ran multiple marketing projects and platforms within the digital landscape. Josie worked as a sports anchor on her local college television network for two years of undergrad. She worked as a radio deejay for the local college radio station as well. Josie attended Shippensburg University in Shippensburg, PA, where she graduated with a B.A. in Communications and Journalism with a concentration in Electronic Media.
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