Lyceus Group Named to ‘Best Communications and PR Firm’ Shortlist by With Intelligence
Lyceus Group Announces Opening of Downtown Austin Office; VP Rex Carlin to Lead New Office
Lyceus Articles
Marketing Rule Scares Advisors Off Social Media: Survey
Lyceus Group Founder discusses why LinkedIn is the most effective social media outlet for building a brand for asset managers.
Simplify makes initial commodities play
Tucker Slosburg spoke with Arianna M. at With Intelligence about the future of precise and niche investment products.
Ark beefs up research team amid outflows
Lyceus Group's President and Founder, Tucker Slosburg, talks about Ark’s decision to name their first chief futurist and how it plays into their marketing strategy.
Marketing Teams Shine amid Rocky Markets
Lyceus Group Founder shares his thoughts on why he thinks companies should increase their marketing efforts.
Shops Turn to TikTok to Build Brand
Tucker believes TikTok’s appeal to asset managers stems from the fact that it’s a new platform.
SoFi to Generate Buzz from Super Bowl Sunday
Lyceus Group Founder says that SoFi acquiring the naming rights for the Dallas Cowboys Stadium is a great move.
Worth Its Weight in GLD: The Value of a Clever Ticker
Tucker discusses the importance of a catchy ticker name.
Finra to Examine Social Media, Influencers
Tucker shares his opinion on Finra’s decision to conduct exams on how firms use social media to gain customers.
Managers Search for Right Tone on Ukraine War Messaging
Tucker discusses the pros and cons of managers commenting on war between Russia and Ukraine.
A Manager by Any Other Name: Firms Grapple with Branding Decisions after M&A
Tucker explains why it's smart for merging managers that plan to change a company name, do so strategically.
Portland Investment Firm Gets a Makeover
Our Founder talks about the value of marketing in the midst of firms trying to cut costs during COVID-19 pandemic.